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Book Title: Strategy Maps
Author: Kaplan & Norton
ISBN: 1591391342
Price: $18.00
Publisher: HBR
Publication Date: 1/1/2004
To quantify their IC companies should first articulate their strategy, then rate their intangibles according to how well those assets are aligned with the strategy.

Click Here to Buy This Book

<*dv_3*>Thomas Stewart in the Forward states that this is breakthrough...

 

 

What do you think?  Please write your review so we can post our members opinions.





Comments:

sad strategic maps
By chris macrae on Tuesday, February 03, 2004 (PST)

<*dv_2*>Sadly, in my view this book puts the systematic auditing of intangibles and policy capitals back, compared with wonderful European work at http://www.euintangibles.net

 

Here's a fuller review I've made http://www.knowledgeboard.com/download/3288/kaplanamazon.doc

 

<*dv_1*>chris macrae, Transparency Communities, http://www.valuetrue.com

 

 

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